Snapchat is more than just a place to share fun pictures and short videos with friends. These days, many people are using this popular app to earn money.
With its huge user base and unique features, Snapchat offers several ways for creative individuals to make money right from their smartphones.
Whether you’re looking for a side hustle or a full-time gig, learning how to capitalize on Snapchat’s potential can be a smart move for anyone seeking to boost their income.
How To Make Money on Snapchat?
You might have been using Snapchat for a long time, but do you know you can make money on Snapchat? Here are 10 different ways to earn money using your Snapchat account.

1. Snapchat Spotlight
Turn your fun Snapchat videos into a money-making opportunity with Snapchat Spotlight. Snapchat wants to reward its users for their creativity and engaging content. If you’ve always wanted to try content creation, now’s your chance to shine and earn money.
You might be wondering how it all works. Well, it’s pretty simple. Snapchat Spotlight is all about those fun, vertical videos that we all love to watch and create.
All you need to do is record and submit your videos, ensuring they follow Snapchat’s guidelines. The more popular your video becomes, the more likely you are to earn a special reward from Snapchat.
These rewards come in the form of “crystal awards.” They’re not just for show; each award has a monetary value, which means you can exchange them for real money.
2. Spotlight Challengers
Making money on Snapchat is not just a dream; it’s a reality for many savvy creators.
One of the coolest ways to make money on Snapchat is through Spotlight Challenges. These challenges are all about rewarding creators like you for showcasing your creativity and skills.

Snapchat will set a theme, lens, or sound, and your task is to craft a video that shines a spotlight on your unique take. It could be a fun seasonal challenge, like a spooky Halloween contest, or a challenge centered around a new lens feature.
Keep a close eye on Snapchat’s creator accounts and notifications so you don’t miss any Spotlight Challenge announcements. Stand out by thinking outside the box. Go beyond trends and create something unique and memorable. After all, originality is what will make you shine.
3. Snapchat Shows
Making money doing what you love is a dream for many, and Snapchat is making that dream a reality for content creators. With its Snapchat Shows feature, the platform is offering a unique and exciting opportunity for creators to shine and earn some cash.
So, how does it work? Snapchat partners with established creators, showcasing their content on the Stories page, and then sharing a portion of the ad revenue with them. It’s a fantastic way for creators to reach a wider audience and get paid for their creativity.
This feature is a game-changer for those with a passion for storytelling and a knack for engaging others.
By syndicating their content, creators can now access a built-in audience and gain financial rewards for their efforts. It’s a collaborative effort between creators and Snapchat, with both working together to bring diverse and captivating stories to life.
4. Snapchat Stories
Snapchat has recognized the value that creators bring to its platform and has launched a Stories revenue-share program. This initiative allows creators to earn a portion of the revenue generated from advertisements displayed within their public stories.

The revenue-share model is simple yet powerful. When a creator’s public story gains traction and attracts views, Snapchat will display ads within that story.
The revenue generated from these ads is then shared between Snapchat and the creator, providing a financial incentive for creators to continue crafting captivating content.
5. Gifting
You might be wondering how people can make money on Snapchat with gifting. It’s a fun process that involves virtual gifts and something called “Snap Stars.”
Snapchat has a special feature where users who share interesting and popular public stories can become Snap Stars and gain a following of fans. These fans can then send virtual gifts to their favorite Snap Stars.
So, what are these virtual gifts? Well, they’re like digital presents that fans can buy and send to their favorite content creators on Snapchat.
These gifts have a monetary value, which means the Snap Stars receive a portion of the money made from these gifts. It’s a way for fans to show their support and appreciation for the entertaining stories they enjoy.
It’s a way for Snapchat to reward its dedicated users and encourage them to keep sharing their creativity with the world.
6. Use Shopify With Snapchat
Making money on Snapchat just got a whole lot easier, thanks to the platform’s integration with Shopify.
With the new Shopify integration, Snapchat creators can now transform their profiles into mini-shops, showcasing and selling their products directly to their engaged audience. Here are steps to integrate your Snapchat account with Shopify.
Step 1: Get Set Up
First things first, you’ll need two important tools: a Snapchat creator account and a Shopify store. Your Snapchat creator account is your gateway to connecting with your followers, while your Shopify store serves as your online shop.
Step 2: Connect the Dots
Once you have both accounts, it’s time to link them together. Simply integrate your Shopify store with your Snapchat profile, and voila! You’ve created a direct path for your followers to go from admiring your snaps to owning the products you showcase.
Step 3: Snap and Sell
Now for the fun part – creating content that sells! As a Snapchat creator, you likely already have a unique style and a loyal following who loves what you do.
Continue captivating your audience with your snaps, but now, every once in a while, include a snap featuring one of your Shopify products. It could be a new outfit, a cool gadget, or a handmade craft – whatever it is, your followers can now instantly buy it without leaving the Snapchat app.
Step 4: Keep the Rewards
Here’s the best part – when your followers make a purchase through your Snapchat profile, you get to keep 100% of the transaction. That’s right, Snapchat doesn’t take any fees or commissions, so you can maximize your earnings.
7. Snapchat Sounds Creator Fund
With their new Snapchat Sounds feature, you can add a whole new level of cool to your snaps and maybe even earn some cash.

Snapchat has teamed up with music distributors to create the Snapchat Sounds Creator Fund, which means they’re giving grants to independent artists like yourself.
If you’ve got some awesome tunes up your sleeve, you can submit them through one of their music distribution partners. Once your songs are approved, Snapchat users can add them to their snaps.
Every time someone uses your song in their snap, you earn money.
8. Snapchat Ghost
Making money doing something fun is what most people dream of. And if you’re a Snapchat user, that dream could become a reality with the Snapchat Ghost program.
It represents an awesome opportunity for creators. Snapchat has created an augmented reality studio that supports and funds creative people who use AR in cool and unique ways.
This studio is like a magical playground for AR enthusiasts, offering the chance to turn your hobby into something that can earn you money. It’s a place where you can let your imagination run wild and potentially get funded for your creative projects.
With the Snapchat Ghost program, you can explore the fun side of AR and possibly turn it into a profitable adventure. It’s a chance to be recognized for your creativity and get rewarded for thinking outside the box.
9. Snapchat Creator Marketplace
Making money on Snapchat is a real thing, and it’s all thanks to the Snapchat Creator Marketplace. This is where the magic happens, connecting regular people like you and me with big brands and businesses.
Snapchat is famous for its fun and creative lenses that let you turn your face into a puppy or explore augmented reality. That’s where lens creators come in.
They’re the artists and tech wizards who design and develop these cool features. And they’re in high demand because brands want to use lenses to promote their products in fun and interactive ways.
The Snapchat Creator Marketplace makes it easy for these lens creators to connect with brands and make money.
10. Snapchat Collab Studio
Snapchat is always coming up with fun and exciting ways to keep us entertained, and now they’re helping creators earn some money, too.
With their new feature called Snapchat Collab Studio, creators can team up and create amazing augmented reality (AR) experiences.
What makes Collab Studio so awesome is how it brings creators together. They can share ideas, combine their talents, and create AR experiences that are simply mind-blowing. Whether it’s a fun lens that turns your world into a cartoon or an educational filter that teaches you something new, creators can let their creativity run wild.
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FAQs About Making Money on Snapchat
Can You Get Paid From Snapchat?
Yes, you can get paid from Snapchat through various monetization programs available on the platform. Snapchat offers several ways for creators to earn money.
How Many Followers Do You Need to Make Money on Snapchat?
The main monetization programs on Snapchat generally require a minimum of 1,000-50,000 followers to be eligible. The more followers and engagement a creator has, the more earning potential they can unlock on the platform.
Does Snapchat Pay Real Money?
Yes, Snapchat does pay real money to its creators through various programs and features.
What Is The Minimum Payout Threshold For Snapchat?
The minimum payout threshold for Snapchat is $100 USD. Creators need to reach this threshold to be eligible to receive payments from Snapchat for their content.
Final Thoughts
In the end, making money on Snapchat is all about building a strong connection with your followers. It’s not just about sharing random content or promoting products.
You need to understand what your audience likes and dislikes, and create content that entertains, educates, or inspires them.
Once you’ve built that trust and loyalty, you can explore different ways to monetize, such as partnering with brands, selling merchandise, or offering exclusive content. But always remember, your followers are the key to your success on Snapchat. Keep them engaged, and the money will follow.

Brett is a tech enthusiast with a deep curiosity for exploring digital tools, apps, and gadgets that simplify everyday life. This passion led him to start his blog, where he shares in-depth reviews, helpful guides, and honest recommendations about the best apps and tech solutions available today.